download ebook marketing management philip kotler bahasa indonesia

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Additional Features – included with the MyLab are a powerful homework and test manager, robust gradebook tracking, comprehensive online course content, and easily scalable and shareable content.

Writing Space can also check students’ work for improper citation or plagiarism by comparing it against the world’s most accurate text comparison database available from Turnitin. Providing a single location to develop and assess concept mastery and critical thinking, the Writing Space offers automatic graded, assisted graded, and create-your-own writing assignments, allowing you to exchange personalized feedback with students quickly and easily.

Writing Space – better writers make great learners-who perform better in their courses.

Upon completion of each simulation, students receive a grade, as well as a detailed report of the choices they made during the simulation and the associated consequences of those decisions. The simulation will change and branch based on the decisions students make, providing a variation of scenario paths.

Decision-making simulations – place your students in the role of a key decision-maker.

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Business Today – bring current events alive in your classroom with videos, discussion questions, and author blogs.

Dynamic Study Modules (DSMs) – through adaptive learning, students get personalized guidance where and when they need it most, creating greater engagement, improving knowledge retention, and supporting subject-matter mastery.

Learning Catalytics – a “bring your own device” student engagement, assessment, and classroom intelligence system helps instructors analyze students’ critical-thinking skills during lecture.

Quizzes then assess students’ comprehension of the concepts covered in each video.

Video exercises – engaging videos that bring business concepts to life and explore business topics related to the theory students are learning in class.MyMarketingLab : Improves Student Engagement Before, During, and After Class ™ MyLab Decision Sims,Videos, and Learning Catalytics Full-Circle Learning MyLab™: Learning Full Circle for Marketing, Management, Business Communication, Intro to Business, and MIS BEFORE CLASS DSM's, pre-lecture homework, eText

Download ebook marketing management philip kotler bahasa indonesia